Johnnie Walker Blue – Gentlemen’s Wager II

previous project next project

Premium whisky brand Johnnie Walker Blue Label wanted to host a series of public relation events in the Benelux as an introduction of the global Gentlemen's Wager II campaign.

A group of journalists, bloggers and influencers were invited for dinner parties in amazing venues in Brussels and Amsterdam. Guest created and managed both events in all aspects.


Our team created menus, decoration and styling of our team of bartenders and hostesses in line with the campaign images.

The event was well received by attending press, bloggers and influentials leading to a lot of positive media attention.