Around the release of the super premium Whisky, Johnnie Walker Odyssey, Johnnie Walker continuously celebrated the release by sailing across the world with the 157 foot luxury jacht, the Odyssee, hosting parties in the main harbours of the world.
Together with Diageo we were responsible for the Amsterdam edition. It became a legendary occasion. We created, organised and hosted a series of 5 completely different events in just 2 days on board of the Odyssee.
Infamous and famous guests like Jan Taminiau and Casper Reinders were invited to hold their own made-to-measure party with limitless possibilities. This led to 5 completely different and unique parties.
From the venue, decoration, entertainment and the impressive guest-list, these events people are still talking about.
The global marketing team of Johnnie Walker considered the Amsterdam party one of the best they had of all the world harbours the Odyssey sailed to.
